PORTS V announces the launch of its debut contemporary streetwear-inspired collection designed by Creative Director Milan Vukmirovic, together with the new PORTS V advertising campaign entitled “Love Only” and “Cool Summer” in April and June 2018 respectively.
The “see now, buy now” collection - designed to be unisex - presents a wide range of products from slogan t-shirts and graphic sweaters, colour-block denim and accessories such as backpacks, hats, card cases, phone cases, and daily essentials, bringing the streetwear concept to everyday life. Eschewing the traditional practice of seasonal collections in favour of 6 limited edition capsules per annum, PORTS V speaks to customers for whom newness, exclusivity and accessible price points are integral to their contemporary fashion experience.
“The creation of PORTS V is not about a product or a collection per se; it is about the meaning behind the innovative creations – love unites through inclusivity and diversity, seeing past the differences of skin colour, ethnicity and gender,” said Vukmirovic. “PORTS V celebrates culture in all its forms.”
Born and raised in Paris, Milan Vukmirovic studied at ESMOD, the world-renowned fashion school in Paris. Milan co-founded Colette, the legendary concept store in Paris. Milan has been the design Director of Gucci, Creative Director of Jil Sander and Trussardi 1911. In 2005, internationally acclaimed menswear magazine, L’Officiel Hommes, enlisted him as their Editor-in-Chief. Milan is currently Editor-in-Chief and Founder of FASHION FOR MEN bookazine and was the Creative Director of Ports 1961 menswear up until the launch of PORTS V in early 2018.